Title
REVIEW OF SIGN BY-LAW 2018-029
1. That City of Barrie By-law 2018-029 (Sign By-law) be amended by adding the following sections to section 12.3.0.0.0. - Ground Signs:
Section 12.3.6.0.0. - Third Party Advertising - Ground Signs
Section 12.3.6.1.0. - Third Party Advertising is not permitted on a ground sign unless one or more of the following provisions are established.
Section 12.3.6.1.1. - The third party advertising is for a business, goods, products, services or facilities on an adjacent property to the location the ground sign is situated and the properties are designed to operate as a singular development and linked as to allow vehicular traffic to transition from one parcel to another to access the businesses without having to leave the private property.
Section 12.3.6.1.2. - The third party advertising is a for a registered charitable or not-for-profit organization to promote their specific goods, products, services or facilities and/or fundraising initiatives.
2. That City of Barrie By-law 2018-029 (Sign By-law) be amended by deleting section 2.1.6.0.0. and replacing it with the following:
Section 2.1.6.0.0. - Ground Sign: means a permanent sign in a fixed location, wholly supported by one or more uprights, poles, braces and located on a structural base placed in the ground, and shall include soft landscape treatment at the base of the sign or supporting structure. For the purposes of this by-law, a pylon sign is a ground sign.
3. That City of Barrie By-law 2018-029 (Sign By-law) be amended by deleting section 2.1.12.0.0. and replacing it with the following:
Section 2.1.12.0.0. - Poster Panel Sign: means a permanent sign that advertises goods, products, services or facilities that are not available at the location where the sign is situated or that directs persons to a location different from that where the sign is located, and shall include free standing structures and signs attached in any manner to the wall of a building or structure and includes a standardized sign structure erected and maintained by a business engaged in the sale or rental of space upon which advertising copy is displayed advertising goods or services that are not necessarily conducted within or upon the lot upon which the sign is located. For the purposes of this by-law, a billboard sign is considered a poster panel sign.
4. That City of Barrie By-law 2018-029 (Sign By-law) be amended by deleting section 11.1.11.0.0. and replacing it with the following:
Section 11.1.11.0.0. - signs erected, placed, painted on or attached to a wall of a building or structure that advertises, identifies or provides information on goods, products, service or facilities that are not available at the location where the sign is situated, commonly referred to as third party advertising.
5. That City of Barrie By-law 2018-029 (Sign By-law) be amended by deleting section 12.3.5.1.7. and replacing it with the following:
Section 12.3.5.1.7. - Notwithstanding section 12.3.5.1.6., where a lot abuts two or more streets, one (1) ground sign containing a digital display/electronic message board may be erected on each street frontage provided that the said street frontage is greater than 15.0m.
6. That staff in the Legislative and Court Services Department (Enforcement Services Branch) be directed to apply for set fines for offences as set out in the City of Barrie By-law 2018-029 (Sign By-law). (LSC007-25) (File: P00) (P7/24)